goodbuy is a browser extension that makes it ridiculously simple to shop what you want and support who you want. It automatically intercepts all of your online shopping searches and diverts you to the same products from over 183,000 small businesses!
(it me! Cara, Co-founder!)
I've been the daughter of small business owners my entire life. I've watched the ups and downs first hand. Seen the weight of mega e-commerce retailers crush small businesses (especially throughout this pandemic). The absolute impossible task they have of trying to compete with the SEO and marketing budgets of big box stores.
The truth is: there are thousands of small values-aligned businesses out there, that carry the EXACT product you want - YOU JUST CAN'T SEE THEM.
So... I co-founded goodbuy just a few short months ago. I used that chip on my shoulder ;) and built a browser extension that would boost the visibility of small values-aligned businesses everywhere.
Shopping consciously is typically time intensive, and is a labor of love, but with a pretty simple implementation of tech, it doesn't really have to be.
(deep breath) So this is me releasing our baby into the world. I am really proud of what we've built. I truly hope you like it too.
Looking for honest feedback, a little love, some shares (if you're into us), and of course, any suggestions around how to make this product incredible. Thanks SO MUCH!
Cara Oppenheimer (co-founder, and small businesses groupie!)
@cara_oppenheimer This is truly so revolutionary. Myself and a lot of shoppers I know constantly feel overwhelmed spending time and scouring the depths of the internet for rad business they actually feel good about supporting. THIS TOOL MAKES IT SO EASY. I am so excited to bring joy back into my online shopping experiences.
@cara_oppenheimer So grateful to be part of this labor of love! After spending years searching all over the internet for the small, values-aligned businesses and finding myself hours in... this tool has changed all of that– making for some quick, easy, and FEEL GOOD shopping online. It feels SO good knowing I'm supporting the IRL humans behind the URL!
SO excited that goodbuy is officially out in the world. Some incredible work went into creating it and I can't wait to see the incredible impact it will have.
I just found my new favorite Black-owned, women-owned book shop through the tool, and am excited to see what other hundreds of small businesses have been hiding from me on page 12 of the normal retail websites. It's truly the browser extension I never knew I needed, and I hope everyone else feels the same!
After ditching that one mega-retailer (you know the one), a little over two years ago now, I've since made shopping intentionally, (and consuming consciously) a top priority whenever I'm looking for that "special something" for myself or the humans I care about. BEFORE goodbuy, that often meant needing to plan weeks+ in an advance to make sure I had adequate time to: research, sleuth influencer reviews, build in buffer time for shipping, and of course- to double check that I was supporting a small business and human(s) whose values aligned with my own. Intentional? Yes. Time consuming? Double yes.
Now, WITH the goodbuy Chrome extension I'm able to search easily, thoughtfully, and meaningfully for the items I need, from the people I want to support... all within a matter of SECONDS. It feels even better than before AND I've found some of my new, favorite values-aligned small businesses without the stress and time that was required of me before goodbuy existed. Plus, for shipping from small businesses that are TRULY worth the wait- goodbuy created 'card gift,' a beautifully-designed, customizable card to share with the people in your life when that awesome gift you ordered is juuuuust going to miss the date you were hoping it arrived (it's like receiving a rad gift x2!)
goodbuy is helping folks everywhere make 'gooder' choices everyday & I hope everyone has a chance to experience it the way I have :)
@siennageorge love the card gift tool SO much! I'm notorious for forgetting one gazillion extended family member's birthdays and love that I don't have to buy a last minute crummy gift anymore. Now I can buy something thoughtful I know they'll love and give them a beautiful card in the meantime!
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