Giftit is reimagining the gifting experience through an AI persona called Sherlock which anonymously surveys your friends on messaging apps like Whatsapp and iMessage and shares the transcript of the conversation with you along with shoppable gift ideas.
Hey friends! 👋
I'm David, the co-founder and CEO of Giftit.
We're SO excited to be launching Giftit 1.0 just in time for this holiday season! Giftit is a social gifting app that lets you find out what your friends want without killing the surprise. Find out how below!
TL;DR - check out https://giftit.social
🙄 The problem - it's really hard to give both fitting AND surprising gifts.
We've surveyed hundreds of people including our beta testing community and stumbled across the following conundrum:
- 90% of people don't share their wishes unless they're asked 🤐
- 75% of people don't know what to get and don't want to ask 🤫
This obviously leads to an information gap between gift-givers and receivers which frequently leads to crappy, impersonal, duplicate gifts or no gifts at all.
In the US alone, economist Prof. Waldfogel has estimated that this racks up to a $20B loss which represents the difference in actual value of the gift and the perceived value by the receiver.
✅ Our solution - Giftit's social wishlists and the Sherlock chatbot
- 📱Once you download the free Giftit app on iOS or Android, you'll be able to select any of your contacts (who don't need to be on Giftit)
- 🕵️♂️ Sherlock will then anonymously reach out to this contact on either iMessage or WhatsApp and start chatting with them about their wishes, current interests, etc.
- 🎁 From the app, you'll be able to see in real time the transcript of the conversation of Sherlock with your contact and get shoppable gift suggestions.
- 💬 If Sherlock is not asking something specific you want to know about, you can inject a message into the conversation which will directly show up on the chat app of your contact (e.g. "what's your dress size?"). HOW COOL is that!?
✨ This is a gifting experience the world has never seen and we're excited for you to give it a try!
🙏 Our ask
It's very early days for us, so we're trying to learn as much as possible from you!
We'd appreciate if you give Giftit a try and share feedback through the app or email (info@giftit.social).
We're especially curious about the value you extract from Sherlock and how your friends and family react to it 😄
Happy gifting!
David
Amazing work, @davidalonso - you have created something truly special! This looks like a great way to take the guesswork out of gift giving. Exciting news!
Ooh this is a great idea! My family does an anonymous gift exchange each year so I really like the "Sherlock" aspect to it! I just downloaded it, it was hard to find on the App Store when I just searched "giftit" though 😅
@calli_fuch Same here! I'm taking part in 3 different "Secret Santas" this year, so I personally got Sherlock's help too🕵️♂️. Let us know how your investigations go!
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