FollowUp by AssetMule turns your sales call transcripts into polished, personalized follow-up assets—instantly. Built for B2B SaaS sales reps who want to move quickly, help champions sell internally, and close deals up to 3x faster.
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FollowUp by AssetMule
Hey Product Hunt 👋
I’m Justin, co-founder of AssetMule, and today we’re excited to launch FollowUp by AssetMule.
If you’ve ever wrapped a great sales call and then struggled to follow up with assets that actually reflect the conversation—this is for you.
FollowUp solves a simple but painful problem:
Most follow-ups are too slow, too generic, or too hard to personalize at scale.
FollowUp turns your sales call transcripts into polished, personalized follow-up assets—instantly.
Assets that speak directly to your buyer’s challenges, clearly show how you can help, and make it easy for your champion to sell internally.
❌ No more wall-of-text email recaps
❌ No more generic PDFs or decks no one reads
✅ Personalized follow-up assets that enable champions and fast-track purchasing decisions
It’s already helping B2B SaaS sales reps:
⚡ Follow up in minutes (not hours)
🎯 Build buyer confidence
🏁 Close deals up to 3x faster
You can try it 100% free at https://followup.assetmule.ai/. No signup or credit card required.
And as a thank you to the Product Hunt community, use code PHFOLLOWUP for 50% off your first 3 months of FollowUp Pro.
Thanks so much for checking it out—excited to hear what you think!
Amazing! When I was a CMO, the sales team was always asking for tweaks to assets to align better to their deal. We tried to be responsive but it wasn't easy and you end up with tension when you should all be playing on the same team. But what you've built... changes the game! So cool!
FollowUp by AssetMule
@evylyons that's exactly what we're solving for!
As a former sales person turned product marketer who was responsible for sales enablement, I've felt the tension from both sides.
Glad to hear what we're building resonates!
FollowUp by AssetMule
@evylyons Thanks Evy. Enabling sales teams is not easy for a lot of reasons. We aim to make this easier regarding externally facing sales assets!
FollowUp by AssetMule
Thanks for the support, Evy of Apex Cool Labs! 🏔
This is such a smart product! Love that it focuses on solving one very REAL pain point in the sales process. Such an impactful way to enable reps to customize the sales process for prospects without any heavy lifting or waiting on marketing!
FollowUp by AssetMule
@jonathan_pipek glad you like what we're building!
You're spot on. Personalization is key, but so is making it as easy and quick as possible for the sales rep!
FollowUp by AssetMule
@jonathan_pipek thanks! Unblocking reps has been top of mind since day 1 at AssetMule. Our initial approach was to build a "design system" for sales and marketing. That approach has pros and cons. Providing teams with the building blocks to assemble assets enables them to respond to a prospect's needs quickly. The downside is that teams still have a dependency on design and marketing to build out the initial snippet library.
With FollowUp, we're building a less flexible option for teams to get to value fast without dependencies. This works because we're designing around a single use case. It'll be interesting to see how this integrates into AssetMule.