First Snapchat AR Sneaker Unboxing
Virtually unbox sneakers on Snapchat before they drop.
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Launched on December 30th, 2017
Usually only a few privileged sneaker influencers get to unbox new sneakers before their release date. But in the first ever AR unboxing experience, Foot Locker is letting every sneaker head unbox the eagerly awaited new Gatorade AJ1s before they drop. The first of its kind Snapchat lens allows user to explore the new sneakers in 3D.
