First, we collect your user data. Once we have lots of it, this data starts to become an asset we can sell to advertisers. After, we sell everyone’s data for as much money as we can. Then, ONE lucky person gets all the profits from the sale.
The adtech-industrial complex drools over your personal data stuff, tracking you constantly and selling the information to advertisers who lap it up in the hopes of serving you ads so compelling you are all but forced to purchase.
Data collection feels dangerous and scary - but we love dangerous and scary. It’s a rollercoaster appeal. Given the opportunity, would you gamble data for profit? In this case, you’ve got nothing to lose: everything you do online is already bought+sold by someone else, and so far everyone is profiting except you.
Selling data is a way of making money from nothing: data’s generated by activities you would be doing anyway. The data market is an engine for passive monetary generation - the only catch is it’s hard for an individual to leverage. Data Lotto offers the support of the crowd.
If money from nothing sounds too good to be true, your instincts aren’t wrong: data is a bubble, and the hype around hyper-targeting ads is itself false advertising. The numbers are all inflated by platforms that have obvious skin in the game and can’t be neutral, prescribing a placebo panacea to treat an imaginary illness while skimming off the top. The lion’s share of ad dollars goes straight to the ad-tech industry itself: actual advertisers, ironically, aren’t even the main beneficiaries.
The idea of the omnipotent targeted ad as an irresistible psychologically manipulative force is simply false - but that doesn’t stop ad-tech from raking it in hand over fist. So ask yourself simply: what’s more fun in a bubble: to run about, scream and shout, or strike while the iron is hot and cash in?
It sounds good. I have never tried such an app, but I would like to. The sad part is that I am not a lucky person. Whenever I participate in something related to luck, luck is not by my side. I have recently bought a ticket, and I chose a lotto number, and I am ready to see the lotto max winning numbers today. I am afraid. My dream is to win that amount of money. I have big plans - to buy a house for my family and the other part to donate. So, if I am not lucky with these lotto numbers, I will try the app you promoted. Thanks for sharing!
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