Business Case Calculator

Quickly calculate your SaaS business case and metrics

2 followers

Quickly calculate your SaaS business case and metrics

2 followers

This calculator allows you to quickly run calculations which produce your key SaaS metrics. It allows you to justify investment decisions and find out if your key metrics will be profitable and scalable. It's a free tool which requires no logins.

Launch tags:

SaaS

Launch Team

Robbert van Geldrop

Business Case Calculator

Maker

As I built and invested in several SaaS companies over the years I've noticed that calculating all the SaaS metrics to justify investment decisions can be challenging. I've built an online calculator for this, which also explains how all the metrics work. This calculator helps you work through the details quickly and produces an overview of key metrics and projections within minutes. The calculator makes a quick, yet accurate ROI calculation for justifying investment decisions in marketing, product development and financing of products, content or licenses.

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4yr ago

Jochem Gerritsen

Looks great Robbert! It seems like a useful tool — especially if you already have some data about churn, % of customers who default, etc. In my case, it may be a bit too early (since I started just a few months ago) to make use of it. Also, some feedback if that's useful: - On large screens it's a bit overwhelming (I would recommend some margins on the sides). - Also, perhaps add some explanations of abbreviations like ARPA, LTV and CAC — although I guess that if you use it, you probably already know what these are. In any case, thanks a lot for sharing and I'll bookmark it for future reference!

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4yr ago

Robbert van Geldrop

Business Case Calculator

Maker

@jochemgerritsen Thanks for the feedback, Jochem! I do think you can use it to model your assumptions around churn and account expansion so you get a feel for the scalability of your business model. I definitely plan to improve the user experience. Right now, you can already find some explanations if you click on 'Learn more' at each section of the calculator. It will flip that card and show some explanation text.

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4yr ago