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Anthony Susanto

Roast my new landing page

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Hi PH, Recently redesigned our landing page: šŸ‘‰ https://prowriting.biz Would love to get feedback on: 1. Do you know what the product is? 2. What do you think of the hero section messaging? 3. What do you think of the overall copy? Would love to hear all your feedback. Thanks!

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Sean Jackson
I am not in your target and I do have experience in messaging. Recommendations... 1) In hero section I would state that you are better/faster/easier/cheaper (whatever) than Grammarly since that is the first thing that came to mind. Idea... The (better/faster/easier/cheaper) to check grammar and speling error in your designs. AI-based writing assistant that automatically proofreads your designs on Figma, (better/faster/easier/cheaper) than Grammarly. 2) I would put any social proof testimonial blocks right under the hero... 251 Have Joined The Waitlist (<-make this a real-time counter if possible) Picture Name Quick quote (why they joined or if they have seen it or why they hate Grammarly, etc). Join Waitlist Button below the testimonial blocks. 3) For each of your benefit/feature blocks you should contrast that against Grammarly. a) Catch the things grammarly will miss (something to contrast your benefit from them) b) Show your clients you are a pro (something to highlight why your tool helps designers become better) c) Seemless integration with powerful features (something that shows how easy it is to use in Figma) 4) Benefit For Joining Waitlist. What can you give people that has value if they join the wait list like 50% off when you launch, etc. Or maybe you have a content marketing piece (like 10 things every designer must know about Figma) that people get when they join the list. 5) Remove pricing as you don't have enough data to make an intelligent guess on what it should be. 6) Join Designers Just Like You. Another CTA block to re-enforce social proof and prompt to join list. 7) Who you are and why you created it...(actually pretty important to know) Just my opinion and good luck.
Monika Staponkute
I personally like it. It's fun, the problem you are solving is clear, I also like the comparison with grammarly because my first thought was how would your tool compare to it and i found the answer right away! :D I have a question about your product - how do you address security issues? I know many companies avoid using grammarly internally to avoid exposing sensitive information.
Anthony Susanto
@monika_myzenteam thanks for your feedback! As for your question, I don't have any good answers at the moment but would surely think on how to address this issue. It's a nice angle that we never think about to be honest.
Richard Gao
1. The images have text that is too small. I would recommend making them bigger. 2. There are too many unnecessary images. I think all of them could be presented in a short 2 min video. It makes the content more digestible rather than relying on people intuitively understanding the benefits. 3. When comparing it to grammarly, I don't see that much difference in what grammarly can do vs what this can do in the images comparison section. You could use that space to have a longer video explaining and comparing the various outputs compared to not only grammarly, but other AI writing apps or grammar editors. Speaking of roasting landing pages, I will soon have mine up as well. For the record, it's an AI API that allows developers to easily incorporate AI into their apps; much like how you designed your app. I would love come feedback on my landing page. If you're curious, you can go to the twitter link in my bio and give me a follow @TheRealEtch so you can see once it goes live. Good luck!
Anthony Susanto
@richard_gao2 thanks for your feedback. I think it's a good idea to create a short video to explain my products more and how it compares to grammarly. The product itself, has 2 benefits vs grammarly: better grammar error detection and better UX because of integration in Figma as plugin.