What website visitor tracking tools do you use/recommend?
Daniel Burns
20 replies
We are looking to improve our website's visitor tracking and understand user behavior more effectively.
What website visitor tracking tools have you found most useful, and what specific features or benefits made them stand out for you?
Replies
Arpan Samuel Ramtek@arpanramtek
Plaza Virtual Showroom
Really depends on your use-case. If you are a saas style app then LogRocket or MS Clarity show you replays and some analytics. If you want metrics then pendo does cohorts and replays both.
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@arpanramtek Thank you! Currently we use MS Clarity, but we want to evaluate some metrics as well. I will definitely look into these.
I like Hotjar. I's very easy to use it for tracking visitor behavior
For website visitor behaviour data, we use MS Clarity (it is completely free and provides a ton of information like Screen Recordings, Heatmaps, etc.). For identifying anonymous visitors to the website, we have RB2B (though this works only for US audience).
Then we have an interactive demo of our product for website visitors to experience the product before they sign up for a free trial (Full disclosure: I am one of the cofounder of Fable, an interactive demo platform. The demo on our website is created by our tool). The tool also provides in-depth analytics of how visitors are interacting with the demo.
@siddeshwar_patri1 Thanks for sharing! We also use MS Clarity for visitor insights and find it super valuable, but RB2B isn't for us, as we are not US-based, thanks in any case. Fable sounds interesting, it's definitely worth checking it out.
hey have you ever tried https://nullsbrawls.com.tr/ i am using from last 2 years and its very useful.
@shahroz_ali1 Nope, but thanks, will look into it :)
wiseAdvizor
Launching soon!
I am using Google Analytics, Hotjar, and Clarity, they do the job for me.
@ankur_sharma20 We use Google Analytics and Clarity as well, but seems Hotjar is useful as well. Will definitely check it out
Launching soon!
GA4 and Hotjar, and we recently introduced Mixpanel but I haven't got to Marketing reports there yet!
@natalia_toth Thanks for sharing! I haven't heard of Mixpanel before, will look into it! Do share your thoughts about it once you do :)
I've been using Hotjar and it's been great for seeing heatmaps of where visitors click and scroll on my site. Also does session recordings so you can basically watch replays of how people navigate through your pages which is super insightful. A bit pricey but worth it IMO if you're serious about conversion optimization.
@jasperelliotsinclair Thanks, it seems like a popular choice so it's definitely worth check it out!
I've found Google Analytics and Hotjar to be super useful for visitor tracking. GA gives you all the key metrics and user flows, while Hotjar records actual session replays so you can see how people are interacting with your site. The heatmaps are clutch for identifying UX issues too. Definitely recommend checking them out if you want actionable insights to improve your site performance and conversion rates.
@alistairblakesutherland Thanks for sharing, seems like these two are a powerful combo!
Mixpanel and Hotjar are great options for tracking visitor behavior and gathering insights. Mixpanel provides in-depth analytics and cohort analysis, while Hotjar offers heatmaps, session recordings, and user feedback tools. Both can help optimize your site's UX and conversion rates.
@willowevangelineharlow Perfect, thanks for sharing!
I use Plausible Analytics for web visitor tracking. It's lightweight, privacy-friendly, and provides all the key metrics I need without using cookies. Simple to set up too. Fathom Analytics is another good option in this category.
Launching soon!
I like Matomo a lot